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How to Hire a Great Listing Agent: 6 Things to Look for During a Listing Presentation

When selling your home, it is imperative you hire an agent you trust to get the job done. Of course, the more agents you meet, the more informed you will be. Scheduling a listing presentation will allow you to obtain more information on an agent to help you choose the best agent for you. Here are a few things to look for when hiring a quality Real Estate agent.

1. Experience

Experience is one of the most important aspects to look at during a listing presentation. Does the agent have an impressive record of selling the type of property you’re listing? Is he or she familiar with your region? The answers to these questions can have a significant impact on the how quickly your home sells and the final price it sells for. 

Michele Harmon has been in real estate for 9 years, but in that short time she has grown from a team of 1, to a team of 10 accomplished agents. In these 9 years, Michele’s team has helped over 650 families and sold over $200,000,000 in real estate. Recently, Michele was named a top 20 RE/MAX team in Texas. Her training, experience and negotiation skills has won her numerous awards throughout her career, including Hall of Fame, Lifetime Achievement and Diamond Club awards. 

Click here to learn more about Michele Harmon Team.

2. Number of Sales at Listing Price

Ask for the average difference between the sales price of the homes the agent has sold and the listing price. Though some of this depends on the market,this number can reflect whether the agent can skillfully set listing prices or negotiate offers.

Over the past five years, Michele Harmon Team has had a  sale-to-list ratio of 97.14%. (The list-to-sell ratio is the final sale price (what a buyer paid for the home) divided by the last list price expressed as a percentage.) In 2021, several of Michele Harmon Team listings were able to sell at ABOVE asking price. Over the past five years, Michele Harmon Team has sold homes for 9.2% MORE money than the average local Realtor.

3. Great Listening Skills

Is the agent plowing through a presentation without allowing questions? Are they taking notes as you talk? Be sure the agent you choose will be focused on you and your needs. If it is all about them during the listing presentation, they will most likely not be attentive during the actual sales process! 

“Michele and her team are amazing!  I knew nothing about selling a house, and they made me feel comfortable throughout the whole process.  Anytime I had a question or needed something, they were right there to help.”

Zillow Review, published March 21, 2021.

4. An Established Marketing Plan

The Agent should be able to present a comprehensive marketing plan for your home. Where will they promote your property? Will they hold Open Houses? Do they actively post on social media? It is important for your Agent to know how to get the word out about your home and why they should consider calling it home!

5. Personality

Clear communication between an agent and seller is vital! You should be able to connect with your agent and feel comfortable with sharing your thoughts. While you may not be best friends, it is important for your personalities to mesh to avoid communication difficulties.

“Best realtor team on the Northwest side! They are attentive, responsive, deliver on their promises and overall provide excellent customer service. You won’t find a better team to sell your current home or help you purchase a new home. I highly recommend them.”

Zillow Review, published January, 4, 2021.

6. References

Be sure to evaluate the agent’s most recent reviews on Facebook, Zillow, their website, or any other source that will allow clients to write Real Estate Agent reviews. 

Click here to access hundreds Michele Harmon Team reviews on Zillow!

The Bottom Line

If you are looking for a great Listing Agent to help sell your home, Michele Harmon Team will provide you with an unforgettable Real Estate experience. When you work with Michele Harmon Team, you will have multiple licensed and experienced agents and admin working for you! We provide access to specialists in all areas such as staging, marketing, negotiating, buying, selling, commercial, investing, and leasing. Our mission is to sell your home for the highest possible price, in the least amount of time with the least amount of hassle. If you have been considering selling your home, call Michele Harmon Team at 713-818-1330 today! It would be our pleasure to work with you.

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